A few words about us

About Us


We're a Egyptian consultancy firm that helps the world’s most ambitious change makers define the future. We work alongside with our clients as one team with a shared ambition to achieve extraordinary results, outperform the competition and redefine industries. We complement our tailored, integrated expertise with a vibrant ecosystem of innovators to deliver better, faster and more enduring outcomes. Our 12-years continual commitment to invest in our services brings our talent, expertise and insight to organizations tackling today’s urgent challenges.

What we believe


We believe that bold steps define the future. That the ambition to lead requires the courage to adapt. And that doing the right thing is rarely easy, but always worth it.
We seek out people and clients who challenge themselves to be exceptional—and champion that spirit in others. We’re guided by Green Line management culture, our unwavering commitment to always do the right thing by our clients, people and communities.

Our Mission

Our mission is to help our clients create such high levels of value that together we set new standards of excellence in our respective industries.

Passion & Commitment

We have a passion for results aligned with our clients’ success, and a commitment to the highest level of professionalism and ethical standards in everything we do.

Honesty & Openness

We have a deep intellectual honesty, and the candor to tell it like it is in straightforward language. We remain open to the possibility that current beliefs could be wrong.

Practical

We combine bold thinking with a practical approach that focuses on getting the job done, turning decisions into action and delivering results.

One Team

We work as a one team—both with each other and our clients—to direct our collective energy toward achieving the extraordinary.